wins

How we went from 5 to 35 lawn accounts in 8 months

Mike Thompson · Mar 18

When Jake and I started, we had 5 neighbors who said yes out of pity. Here's what actually worked to grow: 1. We did the corner house on every street for FREE. Highest visibility. Everyone drives by it. We put a yard sign out with our number. 2. Jake made a simple flyer on Canva and we hit 200 doors on Saturday mornings. Not selling — just introducing ourselves. 3. Every single customer, I ask: "Do you know two other people who could use this?" That's it. No pushy sales. Just a question. 4. We show up EARLY, do GREAT work, and clean up after ourselves. Sounds basic but most lawn guys can't manage it. The first 10 took us 3 months. The next 25 took 5 months. Referrals compound. Happy to share our actual numbers if people want to see the P&L.

2 Replies

Brian Walsh Mar 18

This is exactly how we grew too. The yard sign on the corner house strategy is gold. We do the same thing for handyman work — do the most visible house on the block and let the neighbors see the quality.

Marcus Johnson Mar 18

Would love to see the P&L breakdown. We're at about 20 accounts right now and trying to figure out when it makes sense to hire help vs. keep it just the two of us.